Mark Bastorous says that “you have to spend money to make money.” And it means making investments in the suitable tools to push your business forward. Technology continues to advance and companies must change with it and optimize their operations, such as sales. Cold calling has a limit, and if you're exhausted trying to find clients and generate leads with outdated systems, it might be time to overhaul your tools. Here is a list of 10 sales tools with pros and cons to help you streamline your sales process so you can start making more cash.

1. Salesmate 

According to Mark Bastorous, Salesmate is software for managing your sales. It streamlines your sales process by utilizing cutting-edge technology. It helps you keep track of your customers, figure out which leads are most important, and manage your sales pipeline. It can also do repetitive tasks automatically, saving you time. It even has a helpful bot called Sandy AI. It keeps track of your sales activities, sets goals for your team, and gives you smart reports to help you make better decisions. Prices start at $23 per person per month.

2. Pipedrive

Pipedrive is a tool that helps you organize your sales visually. It's a colorful chart where you can see all your sales deals at a glance. It is simple to assemble and modify to suit your needs. While it doesn't have a shared inbox feature, it lets you create as many sales pipelines as you want. This means you can manage different types of sales processes in one place. Pipedrive starts at $9.90 per person per month.

3. VanillaSoft

VanillaSoft is great for sorting and organizing leads. It's similar to having a personal assistant that helps you figure out which leads are most likely to turn into sales. This is very useful, especially if you're working remotely or in a call center. VanillaSoft also helps you manage your time better by prioritizing important leads. Although it might be a bit tricky to use at first, it's powerful for managing leads effectively.

4. Salesforce

Salesforce is a powerful CRM with lots of cool features. It helps big companies keep track of all their customers, sales, and marketing stuff. You can do fancy things like analyze data, predict sales, and customize everything to fit your needs. But it's not the easiest tool to learn, and it can be expensive, especially for small businesses. However, if you need a big, powerful tool, Salesforce might be the one for you.

5. Bitrix24

Bitrix24 is an all-in-one program package for managing your business. It combines customer management, project management, and team collaboration in one place. You can use it to keep track of your tasks, communicate with your team, and manage your customers all from one platform. It's similar to having multiple tools in one, which can be really handy. Prices start at $49 per month.

6. Salesloft

Salesloft is all about helping you engage with your customers better. It has features like tracking emails, making sales calls, and scheduling meetings. It's great for automating repetitive tasks and giving you insights into your sales performance. But it might take some time to learn how to use it, and it can be a bit pricey compared to other options.

7. Nimble

Nimble is a simple CRM designed for small businesses. It's easy to use and integrates smoothly with social media. This means you can see what your customers are up to on social networks right from your CRM. It's perfect for businesses that rely on social media for sales. Nimble starts at $24.90 per person per month, with a free trial.

8. Pipeline CRM

Pipeline CRM is a sort of clear window into your sales funnel. It helps you see where all your deals are in the sales process so you can keep track of everything easily. It's straightforward and doesn't overwhelm you with too many features. It's great for small and medium-sized businesses that want a simple CRM solution. Prices start at $25 per person per month.

9. Keap

Keap is a powerful tool for automating your sales and marketing processes. It's perfect for small businesses that want to save time and grow their sales. It can do things like send out automated emails, manage your contacts, and even handle online sales. But it might take some time to learn how to use it, and it's not the cheapest option out there.

10. Insightly

Insightly is like a mix of CRM and project management tools. It helps you keep track of your customers while also managing your projects. This is great if your sales process is closely tied to your project management. It's not the most intuitive tool, but it's useful for businesses that need both CRM and project management features. Prices start at $29 per person per month.

Final Thoughts

To wrap up, using sales tools is crucial for making your business run smoothly. Mark Bastorous concludes that these suggested tools can really amp up your sales game by helping you work smarter, not harder. They cover everything from keeping track of leads to automating tasks, making your life a whole lot easier. So why wait? Dive in and start exploring these tools to supercharge your sales process. With the right tools in hand, you'll be on your way to boosting efficiency and achieving better results in no time.